Do's and Dont's

Do

• Use a c l e a r font. The audience needs to know what they're buying, and it must be readable from a distance.
• Include barcodes, copyright symbols, record label logos etc. The record label needs recognition in the digipak, and barcodes are always on digipaks otherwise you can't buy it. So make it look real.
• Link the theme of your digipak to your music video/genre.

Don't

• Use a fancy font, if its difficult to read the audience wont make an effort to read it. It must be clear and stand out.
• Place text over artist's face. This is your artist's debut album the artist MUST stand out.. otherwise your not promoting them well enough.
• Make your design too complex. A complex design will not make take the focus off the artist/album/release date etc.