Friday, 7 October 2011

PLANNING - Analysis of 3 music videos

Three music videos that have somewhat influenced my final planning are Ludacris - Runaway Love, T-Pain ft Lily Allen - 5 O' Clock, and Leona Lewis - Bleeding Love.

Ludacris' music video is one of the main videos that have inspired in terms of the ideas around editing.  The concept of the artist not being seen works really well with the video because it's a song about real life issues that people are facing as we speak.  I believe this is why the actors are centre of attention most of the time, and this shows that the less times the artists are shown on screen, the more effective the video will be.  In our video we plan to show the artist mostly in the chorus with base track editing, however, there will be glimpses of her in other parts of the video.


Leona Lewis' video has a similar structure to what me and my group would like our video to be.  There are three different girls in the video with three different personal problems, however, our video is going to be one girl with loads of different problems.  Three problems may be illustrated in our three verses, or they may just be shown throughout the video.  Leona is also shown in her own room alot, and this is similar to what our video will be like when the artist is shown.  The water falling at the end is also an aspect that was in Jessie J's video and one that I would of liked to put in ours, if possible.


In T-Pain's video whenever the chorus comes with Lily Allen singing, because she is not actually in the video, another girl appears singing the lyrics.  This is similar to what we want to do with the artist appearing when the chorus is played.  I also like the use of mis en scene and how binary opposition is used between the two characters.  When the girl acting as Lily Allen is shown, she's at home in her robe waiting for her lover, and when T-Pain is shown he is in his outwear clothes rushing to get home to her.  It reinforces status and I think my group will have a similar view between the artist and the actress.

Below are all three videos:

 Ludacris ft Mary J Blidge - Runaway Love

Leona Lewis - Bleeding Love

T-Pain ft Lily Allen & Wiz Khalifa - 5 O'Clock 
 

 

No comments:

Post a Comment